title: New insights into how mass media works for and against tobacco.
authors.forename: Lawrence W
authors.initials: LW
authors.lastname: Green
authors.forename: Rebecca L
authors.initials: RL
authors.lastname: Murphy
authors.forename: Jeffrey W
authors.initials: JW
authors.lastname: McKenna
mesh_terms: D000293:Adolescent; D000329:Advertising / Q000191:economics / Q000592:standards; D002140:California; D005431:Florida; D006293:Health Promotion / Q000379:methods*; D006801:Humans; D007373:Interinstitutional Relations; D008402:Mass Media; D008913:Minority Groups; D010565:Persuasive Communication; D016540:Smoking Cessation / Q000208:ethnology; D019460:Tobacco Industry / Q000191:economics*