title: Child survival in the Third World: a functional analysis of oral rehydration therapy dissemination campaigns.
authors.forename: Y
authors.initials: Y
authors.lastname: Suarez De Balcazar
authors.forename: F E
authors.initials: FE
authors.lastname: Balcazar
mesh_terms: D000329:Advertising; D001296:Audiovisual Aids; D001519:Behavior; D003142:Communication; D003710:Demography; D003906:Developing Countries; D003967:Diarrhea; D004194:Disease; D004467:Economics; D004493:Education; D005440:Fluid Therapy; D006287:Health Planning Guidelines; D007226:Infant Mortality; D008136:Longevity; D008389:Marketing of Health Services; D008402:Mass Media; D009026:Mortality; D009934:Organization and Administration; D010174:Pamphlets; D011153:Population; D011157:Population Dynamics; D011845:Radio; D015996:Survival Rate; D013663:Teaching; D013812:Therapeutics
keywords: Audiovisual Aids; Behavior--changes; Broadcast Media; Child Survival; Communication; Demographic Factors; Developing Countries; Diarrhea; Diseases; Economic Factors; Education; Educational Activities; Educational Technics; Length Of Life; Literature Review; Marketing; Mass Media; Mortality; Obstacles; Oral Rehydration; Organization And Administration; Pamphlets; Population; Population Dynamics; Printed Media; Promotion; Radio; Recommendations; Survivorship; Training Activities; Training Programs; Treatment