title: Gender, mass media and social change: a case study of TV commercials.
mesh_terms: D000329:Advertising; D001208:Asia; D001290:Attitude; D001519:Behavior; D003142:Communication; D003906:Developing Countries; D004467:Economics; D007194:India; D007398:Interpersonal Relations; D008389:Marketing of Health Services; D008402:Mass Media; D011584:Psychology; D011639:Public Opinion; D012919:Social Behavior; D012922:Social Change; D012959:Socioeconomic Factors; D013690:Television; D014933:Women's Rights
keywords: Asia; Attitude; Behavior; Broadcast Media; Communication; Developing Countries; Economic Factors; Female Role; Gender Issues; India; Marketing; Mass Media; Promotion; Psychological Factors; Public Opinion; Research Report; Social Behavior; Social Change; Socioeconomic Factors; Southern Asia; Television; Women's Status