title: Approaching evaluation. Practical guidelines.
mesh_terms: D000329:Advertising; D004467:Economics; D005069:Evaluation Studies as Topic; D006262:Health; D008389:Marketing of Health Services; D009934:Organization and Administration; D015397:Program Evaluation
keywords: Critique; Economic Factors; Evaluation; Evaluation Methodology; Health; Marketing; Organization And Administration; Program Evaluation; Programs; Promotion