title: The fat of the land.
authors.affiliation: Royal Children's Hospital, Brisbane.
authors.forename: I D
authors.initials: ID
authors.lastname: Wacogne
mesh_terms: D000329:Advertising; D001294:Attitude to Health; D002648:Child; D015444:Exercise; D006801:Humans; D009042:Motivation; D009765:Obesity / Q000517:prevention & control / Q000523:psychology*