title: Calls for marketing methods to promote veterinary medicine.
authors.forename: Bruce
authors.initials: B
authors.lastname: Kaplan
mesh_terms: D000818:Animals; D023482:Bioterrorism; D003257:Consumer Product Safety; D006801:Humans; D011634:Public Health; D011641:Public Relations / Q000639:trends; D014481:United States; D014730:Veterinary Medicine / Q000639:trends*