Compliance with the item limit of the food supermarket express checkout lane: another look.
A total of 68 15-min. observations of customers' behavior at a food supermarket suggests that only about 7% of shoppers observe the item limit of the express lane. The averages tended to be about four pieces.
Trinkaus
John
J
Zichlin School of Business, Baruch College (CUNY), USA.
D003299:Cooperative Behavior; D005502:Food; D006801:Humans; D040541:Marketing; D012927:Social Control, Informal; D014481:United States