Making markets work for clean water.
Part of the solution to close the gap to meet the UN Millennium safe water goal lies in the domestic consumer marketplace. Multinational corporations must design products for low income consumers to deliver clean water at a household level. The future of business is linked to improving the lives of developing country consumers and to the improved economic status of those consumers.
The Proctor & Gamble Company, 1 Procter & Gamble Plaza, Box 3, SY-2, Cincinnati, OH 45202, USA. carpenter.gd@pg.com
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D003132:Commerce; D003256:Community Participation; D003906:Developing Countries; D004777:Environment; D006801:Humans; D011050:Policy Making; D017149:Private Sector; D018508:Water Purification / Q000379:methods*; D014881:Water Supply / Q000191:economics*