title: How to keep your customers.
authors.affiliation: Lapeer Regional Hospital. alanq@mclaren.org
authors.forename: Alan
authors.initials: A
authors.lastname: Quellmalz
mesh_terms: D003258:Consumer Behavior; D006739:Hospital Administration / Q000592:standards*; D006801:Humans; D019300:Medical Errors / Q000517:prevention & control; D008824:Michigan; D011785:Quality Assurance, Health Care / Q000458:organization & administration*