title: Confronting the myth of cultural immutability.
authors.affiliation: Mayo Clinic and Foundation, 200 First Street S.W., Rochester, MN 55905, USA. tkottke@mayo.edu
authors.forename: Thomas E
authors.initials: TE
authors.lastname: Kottke
authors.forename: Rebecca S
authors.initials: RS
authors.lastname: Hoffman
mesh_terms: D003468:Cultural Evolution; D005387:Finland; D006801:Humans; D012907:Smoking / Q000208:ethnology / Q000639:trends*; D016540:Smoking Cessation; D012925:Social Conformity; D040241:Social Marketing; D014481:United States