title: Service can be the best marketing tool.
authors.affiliation: Rweiss@memnet.org
authors.forename: Rhoda
authors.initials: R
authors.lastname: Weiss
mesh_terms: D000368:Aged; D019643:Arthroplasty, Replacement; D002410:Catholicism; D003159:Community-Institutional Relations; D003258:Consumer Behavior; D015285:Hospital-Patient Relations; D006801:Humans; D008389:Marketing of Health Services; D008824:Michigan; D009718:Nurse Administrators; D009936:Organizational Innovation; D018802:Patient-Centered Care; D016730:Program Development; D011785:Quality Assurance, Health Care