Ethics of institutional marketing: role of physicians.
Jones
James W
JW
Department of Surgery (M580), University of Missouri, One Hospital Drive, Columbia, MO 65212, USA. jonesjw@health.missouri.edu
McCullough
Laurence B
LB
Richman
Bruce W
BW
D000329:Advertising / Q000941:ethics*; D004992:Ethics, Medical; D006739:Hospital Administration / Q000941:ethics*; D008389:Marketing of Health Services / Q000941:ethics*; D010819:Physician's Role; D014481:United States