title: In-store selection of wine -- no evidence for the mediation of music?
abstract: 435 visitors to a wine store were observed as part of a field-study replication wherein product purchase was measured under various music conditions. Contrary to previous findings from a much smaller study, the use of stereotypically representative music to mediate associated product choices showed no significant effects.
authors.affiliation: Heriot-Watt University, Edinburgh, UK.
authors.forename: Louise
authors.initials: L
authors.lastname: Hume
authors.forename: Christopher A
authors.initials: CA
authors.lastname: Dodd
authors.forename: Nigel P
authors.initials: NP
authors.lastname: Grigg
mesh_terms: D001290:Attitude; D003132:Commerce; D003258:Consumer Behavior; D004777:Environment; D006801:Humans; D009146:Music; D015203:Reproducibility of Results; D012919:Social Behavior; D011795:Surveys and Questionnaires; D014473:Unconscious, Psychology; D014920:Wine