title: An initiative aimed at influencing cell physiology and psychology.
authors.forename: Michael S
authors.initials: MS
authors.lastname: Victoroff
mesh_terms: D000063:Accidents, Traffic / Q000517:prevention & control; D001334:Automobile Driving / Q000523:psychology*; D040421:Cell Phone / Q000331:legislation & jurisprudence / Q000706:statistics & numerical data*; D006266:Health Education; D006801:Humans; D012307:Risk Factors; D014481:United States