Blue Cross and Blue Shield of North Carolina encourages kids to "be active".
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D054598:Blue Cross Blue Shield Insurance Plans; D002648:Child; D002664:Child Nutritional Physiological Phenomena; D002669:Child Welfare; D003159:Community-Institutional Relations; D015444:Exercise; D015438:Health Behavior; D006293:Health Promotion; D006801:Humans; D009657:North Carolina; D016730:Program Development