title: Straight talk new approaches in healthcare. The outpatient market: protect important market share.
abstract: Hospitals are facing competition from myriad freestanding players in the outpatient market. It's a fight hospitals can't afford to lose because they often use outpatient profits to cover losses in other service lines. Indeed about 60% of the average hospital's operating margin depends on outpatient revenues. In this session of Straight Talk, we examine how hospitals can build and finance outpatient services with physicians, increasing their competitiveness in increasingly competitive markets.
authors: Robert A
authors: RA
authors: Broermann
authors: Donald J
authors: DJ
authors: Kerner
authors: H Patrick
authors: HP
authors: Walters
authors: Brett M
authors: BM
authors: Hickman
mesh_terms: D002202:Capital Financing; D003659:Decision Making, Organizational; D005377:Financial Management, Hospital; D033161:Government Regulation; D006759:Hospital-Physician Joint Ventures; D010044:Outpatient Clinics, Hospital / Q000191:economics / Q000458:organization & administration*; D011357:Product Line Management; D014481:United States