title: Trading places. Vendors walk the floor while hospital executives man booths at unusual purchasing exhibit in Florida hosted by NCI.
abstract: Vendors truly had a captive audience at the ninth annual IDN Summit & Expo, as providers' cubicles were swarmed by company representatives offering powerful sales pitches on everything from high-tech fabrics to breast implants. NCI's open forum provided a rare view of how healthcare supplies are bought in this country. Elizabeth Duncan-Hawker, left, fielded pitches at Sentara Healthcare's booth.
authors: Cinda
authors: C
authors: Becker
mesh_terms: D003132:Commerce / Q000379:methods*; D003253:Consultants; D004865:Equipment and Supplies, Hospital / Q000600:supply & distribution*; D005085:Exhibitions as Topic; D005249:Fees and Charges; D005431:Florida; D006740:Hospital Administrators; D007400:Interprofessional Relations; D024382:Professional Role