The comprehensive organizational plan: how a COP can protect and serve your health care organization.
In today's hyperturbulent and competitive health care environment, health care organizations must improve operating efficiency, reduce duplication, and compete effectively in the health care market to survive. The comprehensive organizational plan is a 5-stage development tool for health care organizations that is intended to protect and serve the health care organization in its survival efforts. Through its 5 planning stages-competitive, facilities, financial, human resources, and marketing-the comprehensive organizational plan assists the organization in optimizing the goals of cost containment, quality preservation, and universal access.
Oetjen
Dawn
D
Department of Health Professions, College of Health & Public Affairs, University of Central Florida, Orlando, FL 32816, USA. doetjen@mail.ucf.edu
Rotarius
Timothy
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D003363:Cost Control; D017598:Efficiency, Organizational; D006268:Health Facilities / Q000191:economics / Q000592:standards; D058016:Health Facility Administration; D006297:Health Services Accessibility; D018854:Managed Competition; D008389:Marketing of Health Services / Q000458:organization & administration; D009937:Organizational Objectives; D010559:Personnel Management; D014481:United States