An investigation of factors that influence the consumption of dietary supplements.
This study finds that consumers take dietary supplements to improve their physical health and gain peace of mind. Several factors influence the consumption of dietary supplements, but the advice of a physician underlies most consumer behavior. Few dietary supplement users over-consume these types of products, but those who do could be partaking in potentially dangerous consumption practices. More importantly, those who consume multivitamins, concentrates, and herbs/flowers/ roots express different consumer behaviors from those who only take multivitamins and concentrates. Conclusions are drawn in light of the media's impact on the behaviors of dietary supplement consumers.
Department of Management and Marketing, Winthrop University, SC 29733, USA. peters@winthrop.edu
Cara Lee Okleshen
CL
Peters
Jeremy
J
Shelton
Praveen
P
Sharma
D000293:Adolescent; D000328:Adult; D000368:Aged; D001294:Attitude to Health; D002648:Child; D000529:Complementary Therapies / Q000706:statistics & numerical data; D019587:Dietary Supplements / Q000706:statistics & numerical data*; D004522:Educational Status; D005260:Female; D006801:Humans; D007182:Income; D008297:Male; D008875:Middle Aged; D014481:United States; D014815:Vitamins / Q000008:administration & dosage* / Q000627:therapeutic use
D014815:Vitamins