title: Front office: asset or liability?
abstract: Your front-office staff and your reception area represent the first and last impressions that patients will have of your practice on any given visit. These impressions endure, and in many cases they shape the patient's perception of the doctor. It's critical to your practice's success that these be good impressions.
authors.affiliation: Heath Care Consulting Group Alexandria, LA, USA. kthertz@cox-internet.com
authors.forename: Kenneth T
authors.initials: KT
authors.lastname: Hertz
mesh_terms: D006801:Humans; D009819:Office Visits; D017060:Patient Satisfaction; D011216:Practice Management, Medical / Q000458:organization & administration*; D011369:Professional-Patient Relations; D013192:Staff Development; D014481:United States