DTC advertising's benefits far outweigh its imperfections.
Kelly
Pat
P
Pfizer Inc., New York City, USA. pat.kelly@pfizer.com
D000329:Advertising / Q000941:ethics / Q000379:methods*; D003256:Community Participation; D004345:Drug Industry / Q000458:organization & administration*; D006801:Humans; D004364:Pharmaceutical Preparations; D014481:United States
D004364:Pharmaceutical Preparations