title: Theory about heuristic strategies based on verbal protocol analysis: the emperor needs a shave.
abstract: A research report in the present issue of Medical Decision Making raises questions about the definition of heuristic strategies, the validity of conclusions drawn from the analysis of verbal protocols, and the tradeoff between rigor and relevance in research on the psychology of patient decision making.
authors.affiliation: Clinical Decision Making Program, Department of Family and Preventive Medicine, University of Oklahoma Health Sciences Center, Oklahoma City 73104, USA. robert-hamm@ouhsc.edu
authors.forename: Robert M
authors.initials: RM
authors.lastname: Hamm
mesh_terms: D003657:Decision Making; D003661:Decision Support Techniques; D003662:Decision Theory; D005104:Expert Testimony; D007722:Health Knowledge, Attitudes, Practice; D006801:Humans; D008297:Male; D010358:Patient Participation / Q000523:psychology; D011237:Predictive Value of Tests; D011471:Prostatic Neoplasms / Q000523:psychology* / Q000628:therapy; D012107:Research Design / Q000706:statistics & numerical data*