title: Celebrating 10 baby friendly years.
authors.affiliation: UNICEF UK Baby Friendly Initiative.
authors.forename: Sue
authors.initials: S
authors.lastname: Ashmore
mesh_terms: D000328:Adult; D001942:Breast Feeding; D005260:Female; D006293:Health Promotion / Q000458:organization & administration*; D006801:Humans; D007231:Infant, Newborn; D008880:Midwifery / Q000458:organization & administration*; D009035:Mothers / Q000193:education*; D009936:Organizational Innovation; D018743:Perinatal Care / Q000458:organization & administration*; D011247:Pregnancy; D013997:Time Factors; D006113:United Kingdom; D014480:United Nations; D014944:World Health Organization