title: Workforce. All for one.
abstract: Four rival providers have joined forces on a unique marketing campaign that aims to put Columbus, Ohio, on the recruiting map. Their target is big: the city could need nearly 3,400 new nurses by 2010.
authors.forename: Aaron
authors.initials: A
authors.lastname: Dalton
mesh_terms: D000329:Advertising; D000488:Allied Health Personnel / Q000600:supply & distribution; D020407:Internet; D008402:Mass Media; D009741:Nursing Staff, Hospital / Q000600:supply & distribution*; D009820:Ohio; D010560:Personnel Selection / Q000379:methods*; D011365:Professional Practice Location