title: Self-perceived technical orientation and attitudes toward being flattered.
abstract: An investigation was done of the relationship between scores on the Technical Orientation Scale and self-ratings of liking to be flattered among 103 working adults. As hypothesized, scores for technical orientation were negatively correlated with two self-report measures of liking to be flattered. Women had a significantly stronger rating for liking to be flattered. We conclude that a technical orientation may be a moderator variable for the potential of liking to be flattered.
authors.affiliation: Department of Management, College of Business. Rochester Institute of Technology, Rochester, NY 14623-5604, USA. ajdubrin@frontiernet.net
authors.forename: Andrew J
authors.initials: AJ
authors.lastname: DuBrin
mesh_terms: D000328:Adult; D001290:Attitude; D005260:Female; D006801:Humans; D008297:Male; D012649:Self Concept; D012928:Social Desirability; D011795:Surveys and Questionnaires