A "branding program" puts El Proyecto on the map.
Weiss
Rhoda
R
D002140:California; D003159:Community-Institutional Relations; D018864:Cultural Diversity; D006801:Humans; D008389:Marketing of Health Services / Q000379:methods*; D008507:Medically Underserved Area; D017058:Mexican Americans; D009939:Organizations, Nonprofit