title: Customer, where art thou?
authors.affiliation: HCA Corporate Information Center, Franklin, TN, USA. michael.reid@hcahealthcare.com
authors.forename: Michael J
authors.initials: MJ
authors.lastname: Reid
mesh_terms: D003258:Consumer Behavior; D008389:Marketing of Health Services / Q000379:methods*; D011216:Practice Management, Medical / Q000458:organization & administration*; D014481:United States