[Telephone surveys. Advantages and drawbacks].
Telephone surveys have gained considerable importance in recent years. The present article describes advantages and drawbacks of this mode of data collection. Particular attention is devoted to a number of aspects involved: costs, computer-assisted fieldwork, response rates, special demands on sampling, use of incentives, survey participation and the role of telephone surveys in flexible mixed-mode survey designs. A concluding section offers some practical recommendations on carrying out telephone surveys.
Engel
U
U
Universität Bremen. uengel@empas.uni-bremen.de
Pötschke
M
M
Simonson
J
J
D015982:Bias; D003627:Data Interpretation, Statistical; D005858:Germany; D019538:Health Care Surveys / Q000191:economics* / Q000379:methods*; D007407:Interviews as Topic / Q000379:methods*; D010349:Patient Compliance