title: The value of three-dimensional trade marks.
abstract: Registration of three-dimensional trade marks can be problematic, as one company has discovered. This article presents the factors to consider.
authors.affiliation: Olswang, London, UK. paula.moran@olswang.com
authors.forename: Paula
authors.initials: P
authors.lastname: Moran
mesh_terms: D004867:Equipment Design / Q000592:standards; D005062:European Union; D021621:Imaging, Three-Dimensional / Q000379:methods / Q000592:standards*; D010330:Patents as Topic / Q000331:legislation & jurisprudence*; D011356:Product Labeling / Q000331:legislation & jurisprudence* / Q000592:standards*