title: Persuasion: what to say, how to be.
authors.affiliation: The University of Montevallo, Montevallo, Alabama, USA.
authors.forename: Paul
authors.initials: P
authors.lastname: Preston
mesh_terms: D000288:Administrative Personnel / Q000523:psychology*; D006040:Goals; D006801:Humans; D007398:Interpersonal Relations; D033262:Narration; D010565:Persuasive Communication; D012649:Self Concept; D013060:Speech; D035502:Trust; D014956:Writing