title: Community mobilization and social marketing to promote weekly iron-folic acid supplementation in women of reproductive age in Vietnam: impact on anemia and iron status.
abstract: The community mobilization and social marketing program promoting a preventive approach of weekly iron-folic acid supplementation in women of reproductive age improved iron status of non-pregnant women in Vietnam. Three to six months of weekly pre-pregnancy supplementation and regular weekly intake of supplements during pregnancy allowed women to achieve good iron and hemoglobin status during the two first trimesters of pregnancy. In the third trimester, iron deficiency and anemia were notably present but low birth weight prevalence was low. This demonstrates the effectiveness and safety of the preventive approach as implemented here to prevent and control iron deficiency and anemia in women of reproductive age before and during pregnancy.
authors.affiliation: Institute of Research for Development (IRD), Research Unit, "Nutrition, Food, Societies", Montpellier, France. j.berger@pt.vn
authors.forename: Jacques
authors.initials: J
authors.lastname: Berger
authors.forename: Hoang Thi Kim
authors.initials: HT
authors.lastname: Thanh
authors.forename: Tommaso
authors.initials: T
authors.lastname: Cavalli-Sforza
authors.forename: Suttilak
authors.initials: S
authors.lastname: Smitasiri
authors.forename: Nguyen Cong
authors.initials: NC
authors.lastname: Khan
authors.forename: Silvano
authors.initials: S
authors.lastname: Milani
authors.forename: Pham Thuy
authors.initials: PT
authors.lastname: Hoa
authors.forename: Nguyen Dinh
authors.initials: ND
authors.lastname: Quang
authors.forename: Fernando
authors.initials: F
authors.lastname: Viteri
mesh_terms: D000328:Adult; D000329:Advertising; D018798:Anemia, Iron-Deficiency / Q000453:epidemiology / Q000517:prevention & control*; D019587:Dietary Supplements; D005260:Female; D005492:Folic Acid / Q000008:administration & dosage*; D006293:Health Promotion / Q000379:methods; D006304:Health Status; D006801:Humans; D019266:Iron, Dietary / Q000008:administration & dosage*; D011247:Pregnancy; D011250:Pregnancy Complications, Hematologic / Q000517:prevention & control; D011295:Prenatal Care / Q000379:methods; D016896:Treatment Outcome; D014744:Vietnam / Q000453:epidemiology; D014803:Vitamin B Complex / Q000008:administration & dosage*
chemical_list: D019266:Iron, Dietary; D014803:Vitamin B Complex; D005492:Folic Acid