Persuasive email messages for patient communication.
To improve health and reduce costs, we need to encourage patients to make better health care decisions. Since email is widely available, it may be useful for patient-directed interventions. However, we know little about how the contents of an email message can influence a health-related decision. We propose a model to understand how patients may process persuasive email messages.
Walji
Muhammad
M
School of Health Information Sciences, The University of Texas Health ScienceCenter at Houston, TX, USA.
Johnson-Throop
Kathy
K
Johnson
Todd
T
Bernstam
Elmer
E
Zhang
Jiajie
J
D000328:Adult; D003657:Decision Making; D034742:Electronic Mail; D006801:Humans; D010358:Patient Participation; D010565:Persuasive Communication; D010817:Physician-Patient Relations