title: Fool me once, shame on me--fool me twice, blame the ACC.
authors.forename: Benjamin Y
authors.initials: BY
authors.lastname: Hayden
authors.forename: Michael L
authors.initials: ML
authors.lastname: Platt
mesh_terms: D000818:Animals; D001290:Attitude; D001522:Behavior, Animal; D002755:Choice Behavior / Q000502:physiology*; D006179:Gyrus Cinguli / Q000502:physiology*; D006801:Humans; D008253:Macaca mulatta; D012054:Reinforcement, Psychology; D012752:Shame