title: Lead time. Marketers are uniquely qualified to manage emerging trends.
authors.affiliation: claymedeiros@aol.com
authors.forename: Clayton
authors.initials: C
authors.lastname: Medeiros
mesh_terms: D000066:Accounting; D003660:Decision Support Systems, Management; D017048:Health Care Costs; D019981:Health Care Sector / Q000639:trends*; D006801:Humans; D007857:Leadership; D008389:Marketing of Health Services / Q000379:methods* / Q000639:trends; D011357:Product Line Management / Q000379:methods* / Q000639:trends; D035502:Trust; D014481:United States