title: Dealing with the media.
authors.affiliation: Kilgore S. Trout Research-Education Centre at Irish Lake, RR1, Markdale, Ontario, Canada N0C 1H0. sackett@bmts.com
authors.forename: David L
authors.initials: DL
authors.lastname: Sackett
authors.forename: R
authors.initials: R
authors.lastname: Brian Haynes
authors.forename: Gordon H
authors.initials: GH
authors.lastname: Guyatt
authors.forename: Peter
authors.initials: P
authors.lastname: Tugwell
mesh_terms: D003142:Communication; D004813:Epidemiology / Q000193:education*; D019317:Evidence-Based Medicine; D006801:Humans; D008402:Mass Media; D011641:Public Relations