title: NICE's new postnatal guidelines recommend the implementation of UNICEF's Baby Friendly Initiative.
authors.affiliation: UNICEF UK Baby Friendly Initiative.
authors.forename: Sue
authors.initials: S
authors.lastname: Ashmore
mesh_terms: D005260:Female; D006284:Health Plan Implementation / Q000592:standards*; D006293:Health Promotion / Q000592:standards*; D006801:Humans; D007224:Infant Care / Q000592:standards*; D007231:Infant, Newborn; D011181:Postnatal Care / Q000592:standards*; D017410:Practice Guidelines as Topic; D006113:United Kingdom; D014480:United Nations