title: The potential role of tailored messaging.
authors.affiliation: University of Michigan School of Public Health, USA. strecher1006@behavioral.net
authors.forename: Vic
authors.initials: V
authors.lastname: Strecher
authors.forename: Melissa
authors.initials: M
authors.lastname: McPheeters
mesh_terms: D006293:Health Promotion; D006801:Humans; D001523:Mental Disorders / Q000150:complications; D010565:Persuasive Communication; D014481:United States; D015430:Weight Gain / Q000187:drug effects