title: Active physician participation key to smooth MOE/MAR rollout.
abstract: Fundamental to the project's success was acceptance of MOE/MAR by UHN's physicians, yet many physicians questioned whether MOE/MAR would impede their ability to care for their patients. To ensure physician adoption, UHN presented MOE/MAR as a patient safety initiative from the beginning.
authors.affiliation: Medical Informatics Program, Shared Infomration Management Services (SIMS), University Health Network. peter.rossos@uhn.on.ca
authors.forename: Peter G
authors.initials: PG
authors.lastname: Rossos
authors.forename: Howard
authors.initials: H
authors.lastname: Abrams
authors.forename: Robert
authors.initials: R
authors.lastname: Wu
authors.forename: Peter
authors.initials: P
authors.lastname: Bray
mesh_terms: D003299:Cooperative Behavior; D004059:Diffusion of Innovation; D006801:Humans; D050316:Medical Order Entry Systems; D009096:Multi-Institutional Systems; D009864:Ontario; D010819:Physician's Role