title: "What do kids know": a survey of 420 Grade 5 students in Cambodia on their knowledge of burn prevention and first-aid treatment.
abstract: BACKGROUND
  Cambodia is a developing country of 13 million people where there are an estimated 20,000 burns and 2000 burn deaths annually. Two thirds of the burns occur to children under the age of 10 years. The purpose of this study was to determine the knowledge of burn prevention and first aid for burns in Grade 5 Cambodian school children, as baseline information to design a burn prevention campaign.
  
  
  METHODS
  A 34-question survey regarding burn prevention and first-aid treatment for burn injuries was developed. Additional questions on TV watching habits were included to determine the feasibility of a targeted TV burn educational campaign. The survey was translated into Khmer language and tested on a trial class for accuracy and ease of administration. After obtaining the school director's permission and children's consent the survey was administered by Canadian medical students helped by trained translators and teachers to Grade 5 students from eight different elementary schools in the Kampot province.
  
  
  RESULTS
  A total of 420 students were surveyed. Average age was 12.5 years (range 9-17 years) and 55% were females. Seventy-four percent routinely cared for other children. Only 52% had TV at home but still 78% managed to watch TV for an average 2h per day. Even though 36% of students indicated they had received information about burn prevention and first aid, only 13% mentioned application of cool water as initial treatment, only 7% knew to roll on the ground if their clothes caught fire, and nearly 50% would pour water on a burning pot of oil. Half of students indicated that they would not believe a TV message promoting application of cold water on acute burns. Top reasons given were parental influence, belief in other treatments, and not trusting TV messages. Interestingly, 62% of these skeptics would change their mind if the TV message was endorsed by an authority figure such as a physician, teacher, parent, or the Ministry of Health. A set of five Public Service Announcements for Cambodian TV were developed and produced based on the results of this survey.
  
  
  CONCLUSIONS
  This survey identified significant inadequacies in Cambodian children's knowledge about burn prevention and first aid and suggested that a televised burn prevention campaign could be an effective method to improve their knowledge, especially if it was endorsed by an authority figure.
authors.affiliation: University of Toronto, Faculty of Medicine, Toronto, Canada.
authors.forename: Marvin
authors.initials: M
authors.lastname: Hsiao
authors.forename: Brian
authors.initials: B
authors.lastname: Tsai
authors.forename: Pisey
authors.initials: P
authors.lastname: Uk
authors.forename: Harrison
authors.initials: H
authors.lastname: Jo
authors.forename: Manuel
authors.initials: M
authors.lastname: Gomez
authors.forename: James G
authors.initials: JG
authors.lastname: Gollogly
authors.forename: Massey
authors.initials: M
authors.lastname: Beveridge
mesh_terms: D000293:Adolescent; D002056:Burns / Q000517:prevention & control*; D002160:Cambodia; D002648:Child; D005260:Female; D005392:First Aid / Q000523:psychology* / Q000592:standards; D007722:Health Knowledge, Attitudes, Practice; D006801:Humans; D008297:Male; D013690:Television