title: Grateful patient programs: current trends, strategies and tactics.
abstract: This article explores the current trends, strategies and tactics in health care philanthropy regarding grateful patient programs. It is based on primary research, conducted through in-depth interviews and a survey of Association for Healthcare Philanthropy (AHP) members, to examine the many internal and external components that contribute to building a successful grateful patient fundraising program.
authors.affiliation: HealthEast Foundation, St. Joseph's Hospital, St Paul, Minn, USA.
authors.forename: Tiffany J
authors.initials: TJ
authors.lastname: Elj
mesh_terms: D005653:Fund Raising / Q000458:organization & administration*; D037921:Gift Giving; D006801:Humans; D008505:Medical Staff, Hospital / Q000193:education; D017060:Patient Satisfaction; D014481:United States