Taking a social marketing approach to implementing clinical best practices: a pilot project.
Marshall
Robert
R
Office of Public Health Research Training and Practice, Rhode Island Department of Health, USA.
Frazzano
Arthur
A
Gifford
Deidre
D
Petrillo
Marcia
M
Sansonetti
Shannon
S
Stumpff
Jeffrey
J
D019983:Guideline Adherence / Q000458:organization & administration*; D015438:Health Behavior; D006293:Health Promotion / Q000379:methods*; D006801:Humans; D010820:Physicians; D010865:Pilot Projects; D017410:Practice Guidelines as Topic; D040241:Social Marketing