title: Strategic planning, the hospital board, and you. Board members can prove a valuable asset in strategic marketing.
authors.affiliation: cchristman@hcpro.com
authors.forename: Corey
authors.initials: C
authors.lastname: Christman
mesh_terms: D006075:Governing Board; D006739:Hospital Administration; D006801:Humans; D010934:Planning Techniques; D024382:Professional Role; D014481:United States