title: [Is aesthetic surgery still really medicine? An ethical critique].
abstract: Aesthetic surgery has evolved in the past years from a genuine medical practice to a mere commodity. From an ethical point of view one must ask whether this evolution creates more problems than it solves. The present paper elaborates four arguments against this evolution and shows that an aesthetic surgery which works only according to market categories runs the risk of losing the view for the real need of patients. An aesthetic surgery that understands itself as part of a market will be nothing else than a part of a beauty industry which has the only aim to sell something, but not the aim to help people. Such an aesthetic surgery makes profit from the ideology of a society that serves only vanity, youthfulness and personal success and which is losing the sight for real values. The real value of man cannot be reduced to its appearance and medicine as an art should feel the obligation to resist these modern ideologies and should help people to get a more authentic attitude to themselves. If aesthetic surgery fails to think about these implications it will lose its identity as medicine which would be a too great loss.
authors.affiliation: Lehrstuhl für Bioethik, Institut für Ethik und Geschichte der Medizin, Albert-Ludwigs-Universität Freiburg, Freiburg i. Br. giovanni.maio@uniklinik-freiburg.de
authors.forename: G
authors.initials: G
authors.lastname: Maio
mesh_terms: D000375:Aging / Q000523:psychology; D001828:Body Image; D004992:Ethics, Medical; D005544:Forecasting; D005858:Germany; D006301:Health Services Needs and Demand / Q000941:ethics; D006801:Humans; D008389:Marketing of Health Services / Q000941:ethics; D019651:Plastic Surgery Procedures / Q000941:ethics*; D012945:Social Values; D013038:Specialization / Q000639:trends*