title: Sun protection and low levels of vitamin D: are people concerned?
abstract: OBJECTIVE
  Recent reports on the association between low serum vitamin D and increased risk of cancer raised concerns about possible adverse effects of primary prevention strategies for skin cancer. To evaluate if these reports may influence peoples' sun protective behavior, knowledge, and attitudes to the impact of sun protection on vitamin D.
  
  
  METHODS
  Within a population-based survey in Queensland, Australia (5,611 participants, mean age 50.7 years (range 20-75); 48.2% men), agreement with the statement that sun protection may result in not having enough vitamin D as well as factors associated with agreement were assessed.
  
  
  RESULTS
  Overall, 837 (15.0%) participants agreed that sun protection may result in not having enough vitamin D, 2,163 (38.7%) neither agreed nor disagreed, and 2,591 (46.3%) disagreed with this statement. Factors associated with agreement included older age, darker skin color, and attempt to develop a suntan within the past year.
  
  
  CONCLUSIONS
  These results suggest that future sun protection campaigns may need to address the issue of vitamin D and present ways to achieve sufficient vitamin D levels without increasing sun exposure at least in countries with high UV radiation throughout the year.
authors.affiliation: Institute of Health and Biomedical Innovation, Faculty of Health, Queensland University of Technology, Victoria Park Rd, Kelvin Grove 4059, Australia. M.Janda@qut.edu.au
authors.forename: Monika
authors.initials: M
authors.lastname: Janda
authors.forename: Michael
authors.initials: M
authors.lastname: Kimlin
authors.forename: David
authors.initials: D
authors.lastname: Whiteman
authors.forename: Joanne
authors.initials: J
authors.lastname: Aitken
authors.forename: Rachel
authors.initials: R
authors.lastname: Neale
mesh_terms: D000328:Adult; D000368:Aged; D016001:Confidence Intervals; D004307:Dose-Response Relationship, Radiation; D004781:Environmental Exposure / Q000706:statistics & numerical data*; D005260:Female; D006801:Humans; D007407:Interviews as Topic; D016015:Logistic Models; D008297:Male; D008875:Middle Aged; D016017:Odds Ratio; D012307:Risk Factors; D012878:Skin Neoplasms / Q000209:etiology / Q000517:prevention & control*; D012880:Skin Pigmentation; D013471:Sunburn / Q000209:etiology / Q000517:prevention & control; D013472:Sunlight / Q000009:adverse effects*; D011795:Surveys and Questionnaires; D014808:Vitamin D Deficiency / Q000453:epidemiology* / Q000517:prevention & control*