A colorful, charismatic, community-oriented campaign.
You might think that the draw of blue skies, palm trees, and warm climates would be enough to lure workers to NCH Healthcare Systems, centered in Naples, FL. With a unique benefits plan, NCH launched a unique campaign to organize the many elements that make working for the facility like a day at the beach.
McLaughlin
Kandace
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D003159:Community-Institutional Relations; D019033:Delivery of Health Care, Integrated; D005431:Florida; D006801:Humans; D008389:Marketing of Health Services / Q000379:methods* / Q000458:organization & administration; D019982:Organizational Case Studies; D010558:Personnel Loyalty; D010560:Personnel Selection / Q000379:methods*; D012456:Salaries and Fringe Benefits; D000078329:Workforce