title: Unconventional solution: a marketing approach to solving health literacy disparities.
authors.forename: Marie
authors.initials: M
authors.lastname: Leiner
authors.forename: Gilbert
authors.initials: G
authors.lastname: Handal
mesh_terms: D004522:Educational Status; D007722:Health Knowledge, Attitudes, Practice; D006801:Humans; D040541:Marketing / Q000193:education* / Q000379:methods; D010353:Patient Education as Topic / Q000379:methods