Critical factors for assessing service quality of online pharmacies: a research framework.
There is a rapid growth of research on the online pharmacy and applications of the internet to pharmaceutical services. Increased data access to the general public has given rise to a class of sophisticated pharmaceutical consumers. With experienced and sophisticated consumers, rendering quality service is a key for online pharmacies. This paper identifies several key dimensions of service quality with a research framework for guiding online pharmacy systems' development and evaluation.
Lin
Binshan
B
College of Business Administration, Louisiana State University, Shreveport 71115, USA. blin@lsus.edu
Hsieh
Chang-tseh
CT
D003142:Communication; D006801:Humans; D020407:Internet; D007407:Interviews as Topic; D010593:Pharmaceutical Services; D011787:Quality of Health Care; D014481:United States