title: Want to increase cosmetic dentistry? Targeted internal marketing is your secret weapon.
abstract: Designing internal marketing strategies with strong emotional appeal is the key to attracting more cosmetic patients to the practice. Dentists who use cost-effective and highly targeted internal marketing strategies will appeal to a broader range of patients. These methods also help practices increase their credibility and forge a stronger image in the community as an office with cosmetic expertise.
authors.affiliation: Levin Group, Inc, USA.
authors.forename: Roger P
authors.initials: RP
authors.lastname: Levin
mesh_terms: D004955:Esthetics, Dental; D006801:Humans; D008389:Marketing of Health Services / Q000379:methods*; D011215:Practice Management, Dental