Marketing the oral and maxillofacial surgery practice through positive employee relations.
This article is about marketing. Having superlative acumen on employee relations is much more important to all oral and maxillofacial surgeons than "how to take a referring doc to lunch." Keep a copy of this article handy and distribute it to all new employees. Review the hiring and firing tenets and "Rules of the Game" each time you hire a new employee, fire an established one, or face trying times with staff or partners.
Niamtu
Joe
J
Oral/Maxillofacial & Cosmetic Facial Surgery, 10230 Cherokee Rd. Richmond, VA 23235, USA. niamtu@niamtu.com <niamtu@niamtu.com>
D001291:Attitude of Health Personnel; D002983:Clinical Competence; D003142:Communication; D003797:Dental Staff / Q000458:organization & administration*; D004651:Employment; D006801:Humans; D007400:Interprofessional Relations; D008389:Marketing of Health Services; D010559:Personnel Management / Q000379:methods*; D010563:Personnel Turnover; D011215:Practice Management, Dental; D012456:Salaries and Fringe Benefits; D013515:Surgery, Oral