title: What makes an idea or discovery marketable--and approaches to maximize success.
authors.affiliation: Office of Intellectual Property, Mayo Clinic, Rochester, MN, USA.
authors.forename: Susan L
authors.initials: SL
authors.lastname: Stoddard
authors.forename: Andrew J
authors.initials: AJ
authors.lastname: Danielsen
mesh_terms: D019981:Health Care Sector; D018973:Intellectual Property; D013677:Medical Laboratory Science / Q000191:economics* / Q000639:trends; D012106:Research / Q000191:economics*; D014495:Universities / Q000191:economics*