title: Diffusion of innovation in the age of YouTube.
authors.forename: Sarah E
authors.initials: SE
authors.lastname: Lillie
mesh_terms: D003142:Communication; D004059:Diffusion of Innovation; D006801:Humans; D020407:Internet; D007398:Interpersonal Relations; D008402:Mass Media; D012922:Social Change; D014741:Video Recording