title: Health promotion in Brazil.
abstract: The evolution of health promotion within the Brazilian health system is examined, including an assessment of the intersectoral and development policies that have influenced the process. Particular attention is paid to the legal characteristics of the Unified Health System. Human resources formation and research initiatives in health promotion are outlined, with a summary of the obstacles that need to be overcome in order to ensure the effective implementation of health promotion in the future. Up to the end of the 20th Century health promotion was not used as a term in the Brazilian public heath context. Health promoting activities were concentrated in the area of health education, although targeting the social determinants of health and the principle of intersectoral action were part of the rhetoric. The situation has changed during the last decade, with the publication of a national policy of health promotion, issued by the Ministry of Health and jointly implemented with the States and Municipals Health Secretaries. More recently there has been a re-emergence of the discourse on the social determinants of health and the formation of intersectoral public policies as the basis of a comprehensive health promotion. Health promotion infrastructure, particularly around human resources and financing, requires strengthening in order to ensure capacity and sustainability in health promotion practice.
authors: National School of Public Health, Brazil. buss@fiocruz.br
authors: Paulo Marchiori
authors: PM
authors: Buss
authors: Antonio Ivo
authors: AI
authors: de Carvalho
mesh_terms: D001938:Brazil; D003153:Community Health Services; D015981:Epidemiologic Factors; D006291:Health Policy; D006293:Health Promotion / Q000639:trends*; D006801:Humans; D011634:Public Health; D040241:Social Marketing