Lottery incentives did not improve response rate to a mailed survey: a randomized controlled trial.
OBJECTIVE
Our study aimed to examine the effect of an instant lottery ticket incentive on the response rate to a mailed questionnaire in a population of trauma patients.


METHODS
A randomized controlled trial at a major trauma center with 728 patients randomized into 2 groups prior to mailing of a questionnaire. One group of patients (Group A) had a sentence inserted into the cover letter stating that they would receive a $4 instant lottery ticket upon receipt of a completed questionnaire; Group B did not have an incentive. The response rate for both groups was measured after the initial mailing and at the end of the study. The results were analyzed using the X2 test to compare 2 proportions and a P value of .05 was considered significant.


RESULTS
The early response rate in Group A was lower than in Group B, and the response rates for both groups were similar at final follow-up. The differences at both time periods were not statistically significant.


CONCLUSIONS
The use of an instant lottery ticket incentive did not improve the response rate to a mailed questionnaire.
Harris
Ian A
IA
Department of Orthopaedics,Liverpool Hospital, Elizabeth Street, Liverpool, NSW 2170, Australia. iaharris@optushome.com.au
Khoo
Oliver K
OK
Young
Jane M
JM
Solomon
Michael J
MJ
Rae
Hamish
H
D000293:Adolescent; D000328:Adult; D000368:Aged; D005715:Gambling / Q000523:psychology*; D006304:Health Status; D006306:Health Surveys; D006801:Humans; D008875:Middle Aged; D009042:Motivation; D010349:Patient Compliance / Q000523:psychology* / Q000706:statistics & numerical data; D011795:Surveys and Questionnaires; D014193:Trauma Centers; D014947:Wounds and Injuries / Q000523:psychology