title: Formulation of natural shampoos.
abstract: Formulating cosmetics using completely natural raw materials is a difficult task. The challenge lies in selecting materials that can be rationally justified as 'natural' and formulating them into cosmetics whose functionality is comparable with their synthetic counterparts. The present paper focuses on the formulation of completely natural shampoos, their evaluation and comparison with commercial herbal shampoos. Attention is drawn to the fact that, due to the ambiguous definition of the word 'natural', several so-called natural cosmetics are available in the Indian market. It is up to the cosmetic chemists themselves to promote and encourage the development and use of truly natural cosmetics.
authors.affiliation: Department of Pharmacognosy and Phytochemistry, Principal K. M. Kundnani College of Pharmacy, Worli, Mumbai-400018, India.
authors.forename: A R
authors.initials: AR
authors.lastname: Mainkar
authors.forename: C I
authors.initials: CI
authors.lastname: Jolly