10 myths of strategic pricing.
Transparency and defensibility of pricing are key issues, but some myths about strategic pricing exist. Sensitivity to the complexity of strategic pricing is imperative. Implementing a realistic pricing strategy will help hospitals achieve positive outcomes.
Cleverley
William O
WO
Cleverley and Associates, Worthington, Ohio, USA. bcleverley@cleverleyassociates.com
Cleverley
James O
JO
D004465:Economic Competition; D005377:Financial Management, Hospital; D017722:Hospital Charges / Q000458:organization & administration*; D014481:United States