Transforming an icon: Girl Scouts of America.
The Girl Scouts is four years away from celebrating its centennial and has helped nurture courage, confidence, and character in more than fifty million girls. There are a quarter million troops, but mission, program, fundraising, and branding occur at the national level. These exciting programs are described here.
Girl Scouts of America, USA. mtompkins@girlscouts.org
Michelle
M
Tompkins
Victor
V
Inzunza
D005260:Female; D005653:Fund Raising; D006801:Humans; D009936:Organizational Innovation; D009937:Organizational Objectives; D016134:Organizational Policy; D009939:Organizations, Nonprofit / Q000458:organization & administration; D016730:Program Development; D011641:Public Relations; D014481:United States; D014838:Volunteers