title: 'The most important part of our job is the patient, not targets'.
authors.affiliation: Dignity Campaign, Nursing Standard, The Heights, Harrow-on-the-Hill, Middlesex. adele.waters@rcnpublishing.co.uk
authors.forename: Adele
authors.initials: A
authors.lastname: Waters
mesh_terms: D001291:Attitude of Health Personnel; D006801:Humans; D007588:Job Satisfaction; D009741:Nursing Staff, Hospital / Q000941:ethics / Q000458:organization & administration / Q000523:psychology*; D015279:Organizational Culture; D009937:Organizational Objectives; D018802:Patient-Centered Care / Q000941:ethics / Q000458:organization & administration*; D011787:Quality of Health Care / Q000941:ethics / Q000458:organization & administration*; D012956:Societies, Nursing / Q000458:organization & administration*; D013222:State Medicine / Q000941:ethics / Q000458:organization & administration; D006113:United Kingdom