title: Direct-to-consumer information in Europe: the blurred margin between promotion and information.
authors.affiliation: Clinical Pharmacology Unit, University Hospital of Verona, Reference Centre for Education and Communication within the WHO Programme for International Drug Monitoring, Regional Pharmacovigilance Centre, Verona, Italy. gpvelo@sfm.univr.it
authors.forename: Giampaolo
authors.initials: G
authors.lastname: Velo
authors.forename: Ugo
authors.initials: U
authors.lastname: Moretti
mesh_terms: D000329:Advertising; D054626:Consumer Health Information; D005062:European Union; D006293:Health Promotion; D006801:Humans; D008402:Mass Media; D004364:Pharmaceutical Preparations
chemical_list: D004364:Pharmaceutical Preparations